Tag Archives: Norm MacDonald

Promo, Christmas, Irata, Norm MacDonald, The Outer Limits

I got out the latest batch of promo follow-up emails over the weekend. There does seem to be a little bit less coverage of the newer releases despite things seeming to be done in the exact same way I’ve done …

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CD Case, Blogging, Norm MacDonald, Dream

So I did some work on the possible disc case thing.  Here’s a video of me trying to assemble one while holding a camera in the other hand.

I talked to Shane Sauers a bit about the assembly thing (the …

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5 Responses to CD Case, Blogging, Norm MacDonald, Dream

  1. GoddakkAttack says:

    well in order to even break even you’ve got to either price the CD’s high or sell a lot of copies so just relying on word of mouth or the multitude of blogs that nobody really reads unless they’re looking for their own reviews probably doesn’t help.

    I’m doubtful ads even work in this day and age. I mean when was the last time you went to a website and saw an ad and was interested enough to click on it? Then again not everybody is me and i did run a couple of those cheap FBook ads as an experiment and while it was only 25$ the most that came out of it was 2 or 3 more FB likes.
    Publicist, i’m weary of… on one hand they can do more for you than you can due to their established connections and ability to put the time in and the other, what they do is it really going to help you out enough or are you just paying money to see yourself in print etc. . . . . if you’re still only getting into the hands of people that aren’t going to like your music anyways, it’ll never translate to sells or more people at your shows despite more awareness. That’s why i dunno if that route would do Silber niche any justice. If we only played punk or metal this would be way easier to make connects.

    I still think the #1 way to increase exposure is through live performance and meeting people. I don’t know of a single artist that got popular any other way except for novelty acts like DieAntwoord or ones that had members of formerly successful artists.
    That $10,000 might be better served sending people out on the road if the goal is to sell more music/CDs etc. . .

  2. GoddakkAttack says:

    i think in the chart on the page you linked Cold War Kids “A&R reps frustrated with blogs creating artificial fan following” is the most important statement on that page. Also that the internet is more or less marketing to people that don’t really like music, who i guess technically are the people you need to reach but being the internet and all these people no longer put worth on music and then how can you expect them to do anythign but download it for free or not at all.

  3. Yeah, I think the $10,000 I would much prefer to set for putting bands on the road. If I had the money & gave bands an extra $100 per show I think that more touring could happen. I mean, it seems like the bands that I’ve known that have made it did it by doing 200-300 shows a year for 5 years. Of course gas was cheaper then & booking agents were easier to come by & show attendance was higher. But I think touring is great also because it brings a band together &/or breaks them apart so you either end up with a better band or a band that shouldn’t exist not existing anymore.

  4. I think the theory of getting a publicist & becoming a buzz band is possibly scoring an advertisement placement or film placement that will hopefully cover the investment.